Amazon.com and Adobe Systems

Subject: Business-to-Business Marketing

Paper Model: APA

Paper Type: Term Paper

Total Words: 513

Document Outline


Document Preview

This study is based on comparing two American companies for investment purposes. The comparison between the two American companies Adobe Systems and Amazon.com is presented in this study. Before analyzing the quantitative values for financial health of both the companies, a brief introduction of these companies is essential.

Introduction:

The company Adobe Systems is a software company, working into three segments of digital marketing, digital media and print and publishing. These three segments of the business has been performing exceptionally well by providing market with the e-learning solutions for their tech problems and by addressing market opportunities. The company was founded in 1982 in California and since 1992 the company has been acquiring other software companies and investing in a lot of other corporations.

Amazon.com was incorporated in 1994 and since 1998 four the companies has acquired around four other companies. Amazon.com provides the consumers the products through the wide online network and its websites. These websites are designed in a way so that the products can be sold by the company and third parties across the world. Amazon has made a name for his supply chain management and this supply chain management has become its unique competitive advantage. The list of the products, the consumers can purchase is enormous.

Financial Analysis:

In order to determine the financial health of the companies to make an informative decision, the excel worksheet is used. The companies are assessed the valuation indicators, which are the ratio analysis of the companies’ financial statements. The gross margin and the earnings growth rate of Adobe Systems is increasing while the same effect can be seen on the gross margin and the earnings growth rate of the company. As far as the valuation of the companies are concerned, the current price of Amazon.com is $570.76 while the current price of the Adobe Systems is $88.67. This implies that the Amazon.com is doing way better than the Adobe in the equity market. Though, the Adobe Systems has been established a decade before Amazon, the valuation analysis suggests that Amazon.com is many times way better than the Adobe’s share price. The margin of safety for a company suggests whether the company can be a safe investment or not. The margin of safety above 50% ensures to invest in the company, while between 20%-50% implies on buying or putting the company on watch list, whereas the margin of safety below 20% suggest to put the company on watch list. As the safety margin of Amazon.com is above 50%, the company can be a good choice for the investors to buy. On the other hand, the margin of

Click the button above to view the complete essay, speech, term paper, or research paper

Tags


Related Uploads

pages
.
.
pages
1 pages
.

Come To the River

Subject: Consumer Behavior

Model: APA

Type: Case Study

Words: 561

.
2 pages
.
.
2 pages

Amazon Faces Lawsuit

Subject: Principles of Marketing

Model: APA

Type: Term Paper

Words: 99

7 pages
.

Amazon SWOT Analysis:

Subject: Consumer Behavior

Model: APA

Type: Assignment

Words: 1934

.
4 pages
.
6 pages
.

Amazon.com

Subject: Consumer Behavior

Model: APA

Type: Essay

Words: 1362

.
1 pages

Supply Chain Management of Amazon

Subject: Consumer Behavior

Model: APA

Type: Assignment

Words: 2594

9 pages

Amazon

Subject: Marketing Research

Model: APA

Type: Assignment

Words: 2015

4 pages
3 pages
.
.
1 pages
.

Amazon v. Alibaba

Subject: Consumer Behavior

Model: APA

Type: Research Paper

Words: 772

.
3 pages
.
.
2 pages
.
1 pages
.
2 pages
.
.
1 pages

Blogs

Subject: Global marketing

Model: APA

Type: Term Paper

Words: 561

4 pages
.
.
3 pages
.

Recent Documents