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Casting a Wider Net

Subject: Consumer Behavior

Paper Model: APA

Paper Type: Essay

Total Words: 656

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Case Study : Casting a Wider Net

  1. What examples of functional strategies do you see in this case? Label your examples ad be specific in describing them.

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  1. What examples of functional strategies do you see in this case? Label your examples ad be specific in describing them.

According to the case, the most palpable strategies are associated with the product strategies and in the analyses of the position of Bas Pro Shop in the market, the organization entered into the market as a first mover and it is one of the leading companies in the market of sporting goods business. The Bass Pro Shop has cascading waterfall of four stories with a range of rifle and archer and a putting green and indoor driving. Another noticeable thing is that the visitors have the option to make their hairstyles from the barbershop and after that; there the customers can manage to have a decoy made with the clippings in hair.


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