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Financial Planning

Subject: Business-to-Business Marketing

Paper Model: APA

Paper Type: Business Plan

Total Words: 2487

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Financial Planning


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             Financial planning deals with preparing the financial plans for the future and financial planners are the professionals who prepare these plans for the individuals. These sophisticated planners’ advice the individuals on multiple way to invest, save and in the process grow their money.   Financial plans mostly cover retirement plans, investment plans and managing cash flow in optimal way.

            Financial planners and Gurus help in tackling the specific financial matters, such as helping, you buy a house, analyzing one’s money position, and investing any individual’s different assts optimally to reap maximum rewards for the individual (Wall Street Journal, 2015). Financial planners have certain specialties, as some have expertise in estate planning, retirement plans, and some deals with wide range of financial issues, in multiple spectrums. Range of individuals with financial training can come up with or portray to be the financial professional, or accountant who can analyze and deal with the bills, but not all the individuals can be called financial planners. However, finance professional, having professional certification of Certified Financial Planners (CFP) is the most significant certification, dealing with personal finance primarily, and commits the individual to stay on course to continue learn, about financial ethics and financial matters. Despite, being certified with CFP does not ensure the automatic inclusion into the financial planners’ category as individuals can be short on required credibility and skills to become a financial planning guru. 

     Financial planners mostly make their money from charging hourly or flat rates and by getting commissions on buying or selling of any investment. However, most of the financial planners make their money by earning fee for their council on financial matters. In additions, some planners only deal exclusively with super rich individuals.

          Why would an individual need a planner? It depends on the opportunity cost of the individual, and as a business strategist, CEO, or senior executive having busy work schedule, it gets difficult for individuals to manage time.  Therefore, if it is worth the time, one can pursue it or can take the services of planner to advice on money matters.  


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