Hofstede’s Cultural Dimension (U.S. Vs India)

Subject: Business-to-Business Marketing

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Paper Type: Assignment

Total Words: 566

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Compare and contrast the national cultures of the US and India using HOFSTEDE'S dimensions. How might these differences affect UPS's expansion strategy in India? What capabilities and resources can UPS utilize to succeed in the Indian market? Why? What capabilities and resources are likely to not be important What strategic recommendations would you give to UPS as they enter the Indian market? Remember, your strategic recommendations should link internal strengths with external opportunities/threats.
Compare and contrast the national cultures of the US and India using HOFSTEDE'S dimensions. How might these differences affect UPS's expansion strategy in India? What capabilities and resources can UPS utilize to succeed in the Indian market? Why? What capabilities and resources are likely to not be important What strategic recommendations would you give to UPS as they enter the Indian market? Remember, your strategic recommendations should link internal strengths with external opportunities/threats.
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