Mission Statement

Subject: Consumer Behavior

Paper Model: APA

Paper Type: Assignment

Total Words: 1090

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Vision Statement

Core Values:


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The mission statement of the company is given on the web page and mentioned as well as the mission statement of the company. According to the web page, the mission statement is defined, as “Google’s mission is to organize the world’s information and make it universally accessible and useful.”

Vision Statement:

The vision statement of Google Inc. has not been explicitly described on the web page. As it is said that the vision and mission statements are related as the latter is cause and the former is effect. This cause and effect relationship suggests that the vision statement must be the one, which identifies the current business and the path for pursuing the future. The vision statement of Google Inc. is based on three components as the Google for You, Businesses and the web. Thus the vision statement of Google Inc. can be determined as the “The vision statement consists of the goals to make it easy for you to find information, providing variety of tools for the businesses of all kind to succeed and the developing the products which make the web better.”(About Google, 2015)

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